Lloyds brand cull moves up a gear
As predicted, the great brand cull at Lloyds Banking Group has begun in earnest with the closure of all 164 branches of Cheltenham & Gloucester. Lloyds claims the C&G brand itself is too...
View ArticleIs Intelligent Finance next on Lloyds’ chopping block?
So the Cheltenham & Gloucester brand has had a reprieve, and the mortgage specialist’s 164-strong branch network will, for the moment, remain intact under the aegis of Lloyds Banking Group. Don’t...
View ArticleBanking on marketers
This week, EU competition commissioner Neelie Kroes has set in motion profound changes to the UK banking system. As a result of her decree, the big boys – Lloyds Banking Group and RBS – which have been...
View ArticleWhy HSBC £40m fine over mis-selling scandal gives marketing a bad name
Chris Barraclough is right. While the marketing community obsesses about Marks & Spencer lingerie ads, Size Zero models, Twitter trending and the monetisation of Facebook, it is almost entirely...
View ArticleBig is beastly, especially if we’re talking big banks like Barclays
Which brands make us most angry? Yes, you guessed correctly. The big ones that rip us off, starve us of mortgage funds, pilfer our savings and behave with amoral disregard for everyone’s interest but...
View Article
More Pages to Explore .....